Mr. Maestro José Carlos SANCHEZ MACHUCA

José Carlos Sánchez Machuca is an educator driven by innovation and motivation, inspiring others toward personal and spiritual growth, always grounded in his family. A proud husband and father of two daughters, he is passionate about traveling and making a difference in the world through education.

A graduate of the University of Monterrey (UDEM) with a Bachelor’s Degree in Graphic Design and a Master’s in Organizational Development and Change, José Carlos has spent over 16 years shaping the lives of hundreds of young people and adults as a tutor, coach, teacher, and mentor. His journey has been particularly focused on various roles at UDEM and other institutions. In 2015, UDEM recognized his excellence by awarding him the Pro Magistro Roberto Garza Sada Award, the highest distinction granted to a faculty member by the institution.

As a social entrepreneur, José Carlos has contributed to numerous projects in underprivileged communities across Latin America, including Mexico, Chile, Costa Rica, and Paraguay, as well as Kenya in Africa. He is a consulting member of the State Council of Values in Nuevo León and has been part of the Catholic Movement of Schoenstatt for more than 20 years.

In addition to his work as an educator and social advocate, he has served as a consultant for the United Nations Office on Drugs and Crime and as a facilitator in various programs for companies such as Arca Continental, Grupo Cinépolis, FEMSA, ABA Seguros, Grupo Ferrero, Aerolíneas Azteca, Tec de Monterrey, General Electric, NEMAK, Grupo AlEn, Whirlpool, Sigma Alimentos, among others.

A sports enthusiast and avid traveler, in 2023, he embarked on one of his greatest personal challenges: completing the trek to Everest Base Camp in Nepal.

Currently, José Carlos serves at UDEM’s School of Business as Director of the Academic Programs for the Bachelor’s in Strategic Human Capital Management and the Bachelor’s in Business Administration and Management.